MS NOW, formerly MSNBC, is an American cable news channel owned by Versant. It broadcasts rolling news and opinion programming from 229 West 43rd Street in New York City. In November 2025, ahead of Versant’s spin off from Comcast, the channel left NBCUniversal and renamed itself MS NOW, a backronym for My Source for News, Opinion and the World.
The rename removed the NBC peacock and name from the brand. The new logo on Commons, dated November 15, 2025, uses a vivid blue with a red accent. Searchers still look for the MSNBC logo, so this page covers both.
Logo history
- July 15, 1996: MSNBC launches as a venture of NBC and Microsoft.
- 2015: A new logo, ticker and graphics debut in late summer.
- March 2021: A refreshed logo and on air look are introduced.
- August 2025: The MS NOW rebrand is announced.
- November 2025: MS NOW replaces MSNBC; Commons dates the logo November 15, 2025.
This timeline lists only changes that a cited source confirms. Earlier or minor variants of the MS NOW mark that could not be dated from a primary or reputable source are left out rather than guessed.
Logo colors
| Color | HEX | RGB | Source |
|---|---|---|---|
| Blue | #0942FA | 9, 66, 250 | Commons SVG fill |
| Red | #FF3723 | 255, 55, 35 | Commons SVG fill |
The MS NOW palette in this draft has 2 recorded values. Blue is #0942FA, which is RGB 9, 66, 250. Red is #FF3723, which is RGB 255, 55, 35. Where a value comes from a redrawn vector rather than the owner’s own guide, check it against official files before using it in design work.
Values from the Commons SVG.
Typography
No typeface has been named.
FAQ
What does MS NOW stand for?
My Source for News, Opinion and the World.
When did MSNBC become MS NOW?
November 2025.
Why did MSNBC change its name?
To separate from NBC News trademarks ahead of the Versant spin off.
Sources
- https://en.wikipedia.org/wiki/MS_NOW
- https://commons.wikimedia.org/wiki/File:MS_NOW_logo.svg
- https://en.wikipedia.org/wiki/MSNBC
Logos shown are trademarks of their owners and are provided for identification and reference. To request removal, contact [email protected].