Logos&Brands
Mercedes-Benz Group AG is a German multinational automotive company headquartered in Stuttgart, Baden-Württemberg. It was formerly known as Daimler-Benz, DaimlerChrysler and Daimler. Its marques include Mercedes-Benz for cars and vans, including Mercedes-AMG and Mercedes-Maybach.
Daimler-Benz was formed on June 28, 1926, when Benz & Cie. and Daimler-Motoren-Gesellschaft merged and agreed to use the brand name Mercedes-Benz on their automobiles. After the acquisition of Chrysler in 1998 the company was renamed DaimlerChrysler, and it became Daimler in 2007. On February 1, 2022, it officially changed its registered name to Mercedes-Benz Group AG. The logo shown here is the Mercedes-Benz Group wordmark in black.
Market value
As of November 10, 2026, Mercedes-Benz Group had a market capitalization of about US$44.10 billion, according to companiesmarketcap.com. Market value changes with the share price every trading day.
Logo history
- 1883: Carl Benz founds Benz & Cie.
- 1890: Gottlieb Daimler and Wilhelm Maybach found Daimler-Motoren-Gesellschaft.
- 1926: on June 28, Benz & Cie. and Daimler-Motoren-Gesellschaft merge to form Daimler-Benz AG.
- 1998: the company is renamed DaimlerChrysler after acquiring Chrysler Corporation.
- 2007: the company is renamed Daimler after the divestment of Chrysler.
- 2022: on February 1, Daimler officially changes its registered name to Mercedes-Benz Group AG.
- Current: the logo shown on this page is the Commons file Mercedes-Benz Group black.svg, a public domain text logo.
This timeline lists only changes that a cited source confirms. Earlier or minor variants of the Mercedes-Benz Group mark that could not be dated from a primary or reputable source are left out rather than guessed.
Logo colors
| Color | HEX | RGB | Source |
|---|---|---|---|
| Black | #000000 | 0, 0, 0 | Commons SVG fill |
The Mercedes-Benz Group palette on this page has 1 recorded value. Black is #000000, which is RGB 0, 0, 0. Where a value comes from a redrawn vector rather than the owner’s own guide, check it against official files before using it in design work.
Typography
No typeface has been named by the company.
FAQ
When was Mercedes-Benz Group founded?
Daimler-Benz was formed on June 28, 1926, by the merger of Benz & Cie. and Daimler-Motoren-Gesellschaft, and the company took the name Mercedes-Benz Group AG on February 1, 2022.
What color is the Mercedes-Benz Group logo?
Black #000000 in the vector file.
Sources
- https://en.wikipedia.org/wiki/Mercedes-Benz_Group
- https://commons.wikimedia.org/wiki/File:Mercedes-Benz_Group_black.svg
- Mercedes-Benz Group official website
- companiesmarketcap.com, Mercedes-Benz Group market capitalization (checked November 10, 2026)
Logos shown are trademarks of their owners and are provided for identification and reference. To request removal, contact [email protected].
